Supercharge My Practice
Welcome to ‘Supercharge My Practice’, a podcast dedicated to helping natural health practitioners build a thriving and fulfilling practice. Hosted by Anil Mustafa, a practitioner herself with over 22 years of clinical experience, this podcast offers a wealth of insights. Each episode features engaging discussions with leading practitioners and industry experts, uncovering proven strategies, inspiring stories, and actionable steps that will help you unlock your potential, and maximise your success. Proudly sponsored by My Appointments, ’Supercharge My Practice’ is an essential asset for effectively navigating the intricacies of managing a thriving natural health business. Tune in to embark on a journey toward heightened success and fulfilment in practice. About your host. Anil Mustafa graduated as a Myotherapist in 2001. Without any business or marketing experience, and a lot of trial and error, she built a successful multi-disciplinary practice, pilates studio and gym. She is a mother of 4 and co-founder of My Appointments.
Episodes
Thursday Dec 21, 2023
Thursday Dec 21, 2023
In today’s episode, I’m joined by Lynn Hord, the Copy Queen and Intuitive Business Mentor, bringing over a decade of experience in empowering soul-led businesswomen to craft messages that deeply resonate with their ideal clients.
Throughout our conversation, Lynn explores the challenges business owners commonly face in writing copy and shares insights on effectively communicating tangible, relatable benefits that leave ideal clients exclaiming, “How did you get in my head?!” Delving into the impactful realm of storytelling, she highlights its role in strengthening the connection between practitioners and their audience.
Discover the four core copy elements expressing maximum value and gain valuable insights into steering clear of common copy mistakes. Lynn imparts invaluable advice tailored for natural health practitioners aspiring to build a business they genuinely love. If you’re ready to enhance your copywriting skills and elevate your business to new heights, don’t miss this episode—it’s a must-listen! Tune in now to unravel the secrets of crafting copy that authentically speaks to the hearts of your ideal clients.
You can find out more about Lynn from the following link.
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To download Lynn’s Message Makeover free training, click here.
To follow host Anil, visit her Instagram page here.
Thursday Dec 14, 2023
SMP 17: Unlocking Practice Growth: The Power of Mapping Your Patient’s Journey
Thursday Dec 14, 2023
Thursday Dec 14, 2023
In today’s episode, discover the often undervalued yet crucial strategy of mapping out your patient’s journey. Learn why this simple approach can be the key to improving compliance and treatment outcomes and how it can help you grow your practice on autopilot. From the first booking to the treatment room and beyond, we’ll explore how a well-defined patient journey not only enhances communication but also builds trust and loyalty. Join me as I break down the steps that will help you elevate your patient’s treatment journey.
Follow host Anil Mustafa on Instagram here.
Thursday Dec 07, 2023
Thursday Dec 07, 2023
In today’s episode, I’m joined by Harmony Jade, a dedicated work/life balance mentor and dream-life cheerleader. Together we explore how Harmony went from a burnout employee to helping entrepreneurial women achieve balance.
She offers practical advice for managing stress and anxiety, strategies to navigate the emotional rollercoaster of business, and insights into establishing crucial foundations to pave a positive path.
Find out how to stay accountable once your business foundations are set, and turn failures into stepping stones for growth. Harmony also shares insights on measuring success beyond finances, and how business owners can balance work demands with leisure. Listen today for tips on building a resilient, fulfilling, and successful natural health practice.
To find out more about Harmony see the following links.
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Follow host Anil Mustafa on Instagram here.
Thursday Nov 30, 2023
Thursday Nov 30, 2023
Embark on an enlightening journey with my latest interview featuring Amy Mingin, a seasoned Women’s Health Naturopath, Mindset Mentor & Business Coach with over 16 years of expertise. In this episode, Amy discusses how a regulated nervous system is the secret source of a flourishing practice. She dives deep into how chronic stress impacts the nervous system and, consequently, hinders the ability to manage and grow businesses.
Discover common signs and symptoms that business owners may overlook when their nervous system is under stress. Amy also unveils the dynamics of feminine and masculine energy, dispelling burnout misconceptions, and emphasising the importance of embracing both energies for sustained success.
Amy also shares practical advice to navigate the ebbs and flows of business and the inevitable challenges. We explore the crucial aspect of setting healthy boundaries, particularly for practitioners dealing with demanding patients and preventative measures against burnout and chronic stress.
Join me in this thought-provoking conversation with Amy, where her invaluable wisdom serves as a guide to help you transform overwhelm into strategic personal and professional growth!
To find out more about Amy, visit her Instagram page here.
To follow host Anil Mustafa on Instagram, click here.
Thursday Nov 23, 2023
SMP 14: Unlocking Business Success Through Goal Mastery with Ange Ritchie
Thursday Nov 23, 2023
Thursday Nov 23, 2023
Join host Anil Mustafa in this illuminating episode with Ange Ritchie, founder of My Goal Squad, athlete, and motivator, who unveils the must-knows for effective goal setting. We explore the fundamentals practitioners should plan for, accountability strategies, and navigating setbacks. Ange shares insights on common pitfalls, the role of adaptability, and discusses the transformative power of goal mastery.
Ange also delves into findings from a study by the American Society of Training and Development, shedding light on the science of goal achievement. Plus, discover the fascinating world of goal archetypes through Ange's insightful quiz, empowering practitioners to tailor their goal-setting approach.
Tune in for a rich tapestry of practical advice, and actionable tips, providing a blueprint for natural health practitioners to thrive in their business journey.
To find out more about Ange see the following links.
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To take the goal archetypes quiz, please click here.
Follow host Anil Mustafa on Instagram here.
Thursday Nov 16, 2023
Thursday Nov 16, 2023
In this episode, Anil Mustafa chats with Charlyn Ooi, a Dietician with 14 years of experience, business coach and marketing strategist.
Charlyn generously shares invaluable insights on leveraging Instagram to grow your natural health practice and why Instagram is a game-changer for building a robust online presence and connecting with your ideal audience. Charlyn discusses the latest trends and strategies to navigate the ever-evolving algorithms successfully as well as provides expert advice on creating captivating posts. She teaches how to avoid common pitfalls and effective ways to use hashtags for broader visibility.
We also dive into the power of Instagram analytics and how you can use it to measure content performance and make informed decisions for optimal business growth.
Charlyn is a wealth on knowledge on business growth strategies, this is an episode you don’t want to miss.
To find out more about Charlyn see the following links.
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Charlyn has also shared the following free resources for our listeners:
Free Masterclass: Build Your 6-Figure Online Nutrition Program https://charlynooi.com/6-figure-course-masterclass-eg
Free 50 Reel Ideas Workbook: https://charlynooi.com/50-ig-reels
Follow host Anil Mustafa on Instagram here.
Thursday Nov 09, 2023
Thursday Nov 09, 2023
In this episode, host Anil Mustafa engages in a conversation with Fiona Redding, a mindset coach, business strategist, author, and motivational speaker. They delve into the realm of imposter syndrome and self-sabotage, which are prevalent challenges often encountered by those in the natural health field.
Together, they investigate the intricacies of imposter syndrome and its profound influence on the confidence and professional growth of practitioners. Fiona provides practical insights and effective tactics to combat self-doubt and nurture a resilient mindset, propelling your practice towards success. She also offers actionable strategies for breaking free from constraining patterns.
Don’t miss this episode, as it offers invaluable advice and direction that will empower you to unlock your full potential.
To find out more about Fiona see the following links.
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Follow host Anil Mustafa on Instagram here.
Thursday Nov 02, 2023
Thursday Nov 02, 2023
In episode 10, we uncovered a common trait among the most successful practitioners: their profound understanding of practice metrics. In this week’s episode, I wanted to dive deep into this subject and what better way than to sit down with the amazing Elicia Crook, co-founder of Health Leader Co, and a distinguished Remedial Massage and Bowen Therapist boasting over twenty years of expertise.
Elicia’s vast experience in establishing a thriving business with a team of nine practitioners who served over 100 clients weekly, combined with her track record of coaching numerous clinicians to achieve success, firmly establishes her as an invaluable asset for any natural health practitioner looking to grow their own business.
Our conversation delves deep into the crucial metrics that every practice owner should be well-versed in, the significance of these numbers and how to measure them effectively. Elicia also generously shares her top three strategies for attracting new clients and how to efficiently manage the administrative demands of a prosperous practice, without compromising the quality of patient care. This episode is brimming with practical insights that can revolutionise your natural health practice. Don’t miss out on this transformative discussion!
To find out more about Elicia see the following links.
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Follow host Anil Mustafa on Instagram here.
Thursday Oct 26, 2023
Thursday Oct 26, 2023
Join us for another inspiring episode as we sit down with internationally recognised Naturopath, Homeopath and co-founder of BioMedica, Daniel Baden. Having amassed over three decades of experience in the field, he brings a treasure trove of insights to share.
In this podcast, we explore:
Daniel’s incredible journey, from starting his practice in 1989 to becoming a trailblazer in the field of natural medicine
Invaluable lessons he learned along the way
the factors behind his remarkable success
The common traits and strategies of successful practitioners
Overcoming common challenges
Essential metrics for practice growth
Developing trust with patients
If you’re aiming to build a thriving practice you’re passionate about, this episode is a must-listen.
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Follow host Anil Mustafa on Instagram here.
Thursday Oct 19, 2023
SMP 09: Mastering Success: Insights from a Seasoned Practitioner with Carla Wrenn
Thursday Oct 19, 2023
Thursday Oct 19, 2023
In this episode, we delve into the journey of Carla Wrenn, an experienced Integrative Naturopath, Nutritionist, and herbalist who owns a practice boasting an impressive team of 11 practitioners. With a career spanning over two decades, she shares invaluable insights and strategies that have helped her create a thriving and busy practice.
Our conversation covers a range of key topics, including how she developed her practice to its current success, the common challenges faced by those she mentors and her advice on overcoming these hurdles. Carla also shares her patient acquisition and retention strategies, along with valuable guidance for anyone looking to build a successful and fulfilling business.
To find out more about Carla see the following links.
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Follow host Anil Mustafa on Instagram here.
Thursday Oct 12, 2023
Thursday Oct 12, 2023
Welcome to episode 8 of Supercharge My Practice, where we delve into the remarkable practice journey of Dr. Andrea Huddleston, a specialist in women’s health, integrative chiropractor, and co-host of the award-winning podcast ‘Wellness Women Radio’.
In this episode, we explore the transformative power of niching, the pivotal role podcasting has played in propelling Dr. Andrea’s career, and the secondary income streams she’s cultivated.
What might astonish many listeners is that Dr. Andrea doesn’t rely on conventional marketing techniques, maintains an irregular social media presence, yet boasts a substantial following and a business that flourishes.
Tune in to unveil the strategies that Dr. Andrea has used to build a prosperous and fulfilling natural health practice without the grind of traditional advertising methods. Dr. Andrea also imparts invaluable advice for fellow practitioners on their business journeys.
Want to learn more about Dr. Andrea Huddleston?
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You can follow host Anil Mustafa on Instagram here.
Thursday Oct 05, 2023
SMP 07: Overcoming insecurities that get in the way of your patient’s care
Thursday Oct 05, 2023
Thursday Oct 05, 2023
In the dynamic landscape of natural healthcare, success isn’t solely defined by knowledge or skillset, but also by the ability to navigate challenges that stem from within. Join me as I explore the crucial topic of addressing practitioner insecurities that can affect patient care and significantly hinder practice growth.
In this episode, I’ll dissect the three monumental obstacles that many practitioners face – money blocks, the struggle with rebooking due to a lack of confidence, and the fear of recalls. Drawing from my years of experience in the field, I’ll provide you with proven techniques, and teach you how to overcome these barriers.
Discover how to reframe your relationship with finances, empowering your practice to thrive without limitations. Learn how to radiate confidence in rebooking appointments, and uncover methods to conquer the fear of recalls, converting them into opportunities for growth and patient trust.
Together, we’ll delve into personal stories of how I overcame my own blocks, share practical advice, and provide you with the tools needed to not only master these challenges but elevate your practice to unprecedented heights.
Follow host Anil Mustafa on Instagram.